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Advertising, gender and society : a psychological perspective /

Zawisza, Magdalena J.,

Advertising, gender and society : a psychological perspective / Magdalena Zawisza-Riley. - First edition. - 1 online resource.

Includes bibliographical references and index.

ISBN: 9781315144306

LCCN: 2019010413

Subjects--Topical Terms:
Advertising--Psychological aspects.
Sex role in advertising.

LC Class. No.: HF5822

Dewey Class. No.: 659.1019 ZAW

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Advertising, gender and society : a psychological perspective /