Advertising theory / (Record no. 11675)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00373nam a2200169Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 14715 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211022s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780815382492 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.101 ROD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rodgers, Shelly |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising theory / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Routledge |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 548pages cm. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Communication Design | Marium Abdulla Library | Marium Abdulla Library | Non-Ref | 01/24/2020 | Global Link Information Services | 2500.00 | 659.101 ROD | 14715 | 10/26/2021 | 10/26/2021 | Book |