MARC details
| 000 -LEADER |
|---|
| fixed length control field |
03002cam a2200493 i 4500 |
| 001 - CONTROL NUMBER |
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| control field |
20988 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
IVS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20230104134614.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
181212t20192019tnu b 000 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2018967126 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
140021193X |
| Qualifying information |
(hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781400211937 |
| Qualifying information |
(hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Canceled/invalid ISBN |
9781400211944 |
| Qualifying information |
(eBook) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)on1119721815 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
GO3 |
| Language of cataloging |
eng |
| Transcribing agency |
GO3 |
| Description conventions |
rda |
| Modifying agency |
CLE |
| -- |
SINLB |
| -- |
IMT |
| -- |
OCLCF |
| -- |
INR |
| -- |
CHVBK |
| -- |
OCLCO |
| -- |
ORE |
| -- |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
lccopycat |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5438.25 |
| Item number |
.H344 2019 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.452 HAL |
| Edition number |
23 |
| Item number |
20988 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hall, Kindra, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Stories that stick : |
| Remainder of title |
how storytelling can captivate customers, influence audiences, and transform your business / |
| Statement of responsibility, etc. |
Kindra Hall. |
| 246 30 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
How storytelling can captivate customers, influence audiences, and transform your business |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
[Nashville, Tennessee] : |
| Name of producer, publisher, distributor, manufacturer |
HarperCollins Leadership, an imprint of HarperCollins, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2019] |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2019 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii, 219 pages ; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (pages 213-218). |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Introduction: Slovenia, JFK, and the story that kidnapped by husband -- Part 1: The irresistible power of storytelling. The gaps in business and the bridges that close (and don't close) them ; Once upon a brain ; What makes a story great -- Part 2: The four essential stories--the tales every business needs to tell. The value story ; The founder story ; The purpose story ; The customer story -- Part 3: Create your story--finding, crafting, and telling your story. Finding your story ; Crafting your story ; Telling your story -- Conclusion: Happily ever after is just the beginning -- Appendix: The four-story cheat sheet. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Every person has a gap in their business they want to fill, and the bridge for that gap is a good story. Professional storyteller Kindra Hall shows business leaders the four unique stories they already have at their disposal, to more effectively captivate and convert audiences. She offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and aren't telling, teaching them that the moment they take control of their stories, they take control of their businesses and their lives. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Selling. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Storytelling. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business communication. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Success in business. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business communication. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00842419 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Selling. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01111969 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Storytelling. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01134169 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Success in business. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01137062 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Erzählen |
| Source of heading or term |
gnd |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Öffentlichkeitsarbeit |
| Source of heading or term |
gnd |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
copycat |
| d |
2 |
| e |
ncip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Book |
