TY - BOOK AU - Rodgers,Shelly AU - Thorson,Esther TI - Advertising theory T2 - Routledge communication series SN - 9781351208314 AV - HF5821 U1 - 659.101 ROD 23 PY - 2019/// CY - Abingdon, Oxon, New York, NY PB - Routledge KW - Advertising ER -