TY  - BOOK
AU  - Manal Sohail
TI  - Is comparative advertising an effective method of advertisement in Pakistan?
U1  - 741.6 MAN 
CY  - Karachi
UR  - https://drive.google.com/file/d/1PYeakHiWI8eXtKr1-VTl4GlOY4q47hAD/view?usp=sharing
ER  -