000			03637cam a2200361 i 4500
001			21075
003			IVS
005			20230418132615.0
008			210415s2022 caua 001 0 eng d
010			_a 2021937328
020			_a1681988011
020			_a9781681988016
035			_a(OCoLC)on1260820015
040			_aYDX _beng _cYDX _dBDX _dCCP _dDLC
042			_alccopycat
050	0	0	_aTR145 _b.M266 2022
082			_a771 MCN _b21075
100	1		_aMcNally, Joe, _d1952- _eauthor.
245	1	4	_aThe real deal : _bfield notes from the life of a working photographer / _cJoe McNally.
250			_a1st edition.
264		1	_aSan Rafael, CA : _bRocky Nook, Inc., _c2022.
300			_axi, 336 pages : _bcolor illustrations ; _c27 cm
336			_atext _btxt _2rdacontent
336			_astill image _bsti _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
520			_aPhotographer and best-selling author Joe McNally shares stories and lessons from a life in photography. When Joe McNally moved to New York City in 1976, his first job was at the Daily News as a copyboy, "the wretched dog of the newsroom." He was earning the lowest pay grade possible and living in a cheap hotel in Manhattan. Life was not glamorous. But with a fierce drive, an eye for a picture, and a willingness to take (almost) any assignment that came his way, Joe stepped out onto the always precarious tightrope of the freelance photographer--and never looked back. Fast forward 40 years, and his work has included assignments and stories for National Geographic , Time , LIFE , Sports Illustrated , and more. He has traveled for assignments to nearly 70 countries and received dozens of awards for his photography. In The Real Deal , Joe tells us how it all started, and candidly shares stories, lessons, and insights he has collected along the way. This is not a dedicated how-to book about "where to put the light," though there is certainly instructional information to be gleaned here. This is also not a navel-gazing look back at "the good old days," because those never really existed anyway. Instead, The Real Deal is simply a collection of candid "field notes"--some short, some quite long--gathered over time that, together, become an intimate look behind the scenes at a photographer who has pretty much seen and done it all. Though the photography industry bears little resemblance to the industry just 10 years ago (much less 40 years ago), what it really takes to become a successful photographer--the character traits, the fundamental lessons, the ability to adapt, and then adapt again--remains the same. Joe writes about everything from the crucial ability to know how to use (and make!) window light to the importance of creating long-term relationships built on trust; from lessons learned after a day in the field to the need to follow your imagination wherever it takes you; from the "random" and "lucky" moments that propel one's career to the wonders and pitfalls of today's camera technology. For every mention of f-stops and shutter speeds, there is equal discussion about the importance of access, the occasional moment of hubris, and the idea of becoming iconic. Before Joe was a celebrated and award-winning photographer, before he was a well-respected educator and author of multiple bestselling books, he was just...Joe, hustling every day, from one assignm...
650		0	_aPhotography _xTechnique.
650		0	_aPhotographers _vAnecdotes.
906			_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg
942			_2ddc _cREF
999			_c16713 _d16713