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Complete guide to advertising by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Papermac ; 1984
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 DOU.

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Advertising management by
Edition: 5th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River ; Prentice Hall ; 2007
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 BAT.

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Creative by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pakistan ; Herald Publication ; 1985
Availability: Items available for loan: Marium Abdulla Library (2)Call number: 659.1 DAW, ...

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The new how to advertise / Kenneth Roman and Jane Maas. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : St. Martin's Press, 1992
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 ROM.

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Contemporary advertising / Courtland L. Bovée, William F. Arens. by Series: The Irwin series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, c1992
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 BOV.

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Advertising excellence / Courtland L. Bovée ... [et al.]. by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1995
Availability: Items available for loan: Marium Abdulla Library (3)Call number: 659.1 BOV, ...

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Planning for power advertising : a user's manual for students and practitioners / Anand Bhaskar Halve. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Thousand Oaks, Calif. ; London : Response Books, 2005
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 HAL.

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Guerrilla Advertising by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Laurence King Publications ; 2006
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.113 LUC.

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Branding : from brief to finished solution by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Roto Vision ; 2004
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 658.827 MON.

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Advertising : concept and copy / George Felton. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : W.W. Norton, c2006
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 FEL.

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Hearing the pitch : evaluating all kinds of advertising / Carlienne Frisch. by Series: Life skills library
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Juvenile;
Publication details: New York : Rosen Pub. Group, 1994
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 FRI.

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Ogilvy on advertising / David Ogilvy. by
Edition: 1st Vintage Books ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Vintage Books, 1985, c1983
Online resources:
Availability: Items available for loan: Marium Abdulla Library (4)Call number: 659.1 OGI, ...

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Thirsty work : by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Macmillan ; 1983
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 MAY.

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Promotion--products, services, and ideas / William M. Kincaid, Jr. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Columbus : Merrill, c1981
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 658.82 KIN.

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Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Dorling Kindersley 2006
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.1 WEL.

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Advertising theory / edited by Shelly Rodgers and Esther Thorson. by Series: Routledge communication series
Edition: Second edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2019
Availability: Items available for loan: Marium Abdulla Library (1)Call number: 659.101 ROD.

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Introduction to advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch. by Series: Irwin series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia McGraw Hill, 2018
Other title:
  • Introduction to advertising & promotion
Availability: Items available for loan: Marium Abdulla Library (2)Call number: 659.1 BEL, ...

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